Managing the Commerce Cloud Storefront
This course teaches merchants and marketers how to manage catalogs, content, products, and promotions for a Commerce Cloud storefront using the Commerce Cloud Business Manager.
Duration: 20-25hrs
Course Content:
- Salesforce B2C Commerce Review
- Key Concept Review
- Catalogs and Categories
- Configuring Catalog-Level Image Management Settings
- Configuring Catalog-Level Product Attribute Settings
- Category Overview
- Creating a Category
- Sorting Categories
- Editing Category Configuration
- Copying a Category
- Moving a Category
- Adding a Banner to a Category
- Products
- Searching for Products
- Creating a Product
- Using the Storefront Toolkit to View Product Information
- Assigning Multiple Products to a Category
- Copying Products
- Managing Product Attributes
- Managing Variation Masters and Variation Products
- Using Price Books to Manage Prices
- Inventory Settings & Management
- Using Product Sets
- Product Bundles
- Recommendations
- Improving Search Results
- Manage Search Indexes
- Configuring Searchable Attributes
- Managing Synonyms and Hypernyms
- Using the Storefront Toolkit to View Search Information
- Managing Search Suggestions
- Managing Common Phrases
- Managing Stop Words
- Managing the Exclusion of Category Names
- Search Query Processing
- Managing Search Redirects
- Sorting Rules
- Manually Changing the Order of Products in a Category
- Using Search Placement or Search Rank to Change
- Product Order in a Category
- Applying a Rule with Dynamic Attributes to Change
- Product Order in a Category
- Inserting the Rule
- Automatically Change the Search Result Order
- Storefront Sorting Options Menu
- Search Refinements
- Configuring Search Refinements for a Site and a Category
- Using Buckets
- Qualifiers
- Managing Coupons
- Creating Coupons
- Using Source Code Groups
- Creating a Source Code Group
- Customer Groups
- Using Static Customer Groups
- Using Dynamic Customer Groups
- Campaigns
- Creating a Campaign
- Creating Experiences
- Promotions
- Creating a Promotion
- Promotion Rules
- Promotion Visualizations
- Inclusions and Exclusions
- Global Exclusions
- Refining Campaigns
- Marketing Your Campaign
- Stacking Rules